An amazing interactive experience showing an early prototype and the story of the world game. We used the Sydney Football Stadium to demonstrate the scale of our animation and the AR marker used was quite large 6m x 6m. We do not need this marker anymore and can reference position in the stadium in relation to the centre of the field.
Some people have asked how we can do this experience without a marker. We would use gyroscope, accelerometer and build in recognition of the stadium surround. And yes, we have some sexier looking AR glass prototypes now for those interested.