Starbucks using social Augmented Reality
Created by Starbucks on 6 Feb 2012
It’s a new version of Starbucks Cup Magic app that allows customers to send and receive virtual Valentine messages. By scanning limited edition Valentine’s Day themed cups people could watch their cup come to life. They could also use it to send a Starbucks Card eGift!




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Very good tip. We will act on this over the next weeks.
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Technology makes “magic” a reality nwdaoays, even for just a brief moment. They make movies great looking and realistic and now, this fun stuff. Thanks for sharing.